{"product_id":"fraser-essentials-lift-shampoo","title":"Fraser Essentials Lift Shampoo","description":"\u003cp\u003e\u003cspan style=\"white-space: pre-wrap;\"\u003e\u003cstrong style=\"white-space: pre-wrap;\"\u003eTexturising. Volumising. Show‑Ring Ready.\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"white-space: pre-wrap;\"\u003eFraser Essentials \u003cstrong style=\"white-space: pre-wrap;\"\u003e“The Lift Shampoo”\u003c\/strong\u003e is a concentrated texturising formula crafted for groomers who need instant lift, crispness, and structure. Designed for show and competition preparation, it enhances coat fullness while maintaining natural separation and body—without unwanted softness or weight.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"white-space: pre-wrap;\"\u003eFortified with \u003cstrong style=\"white-space: pre-wrap;\"\u003eHydrolyzed Rice Protein\u003c\/strong\u003e for strength and resilience, and infused with \u003cstrong style=\"white-space: pre-wrap;\"\u003eLemon Myrtle\u003c\/strong\u003e for a fresh, clean finish, this shampoo helps create the ideal foundation for sculpted, voluminous coats. Perfect for \u003cstrong style=\"white-space: pre-wrap;\"\u003ePoodles, Spitz breeds\u003c\/strong\u003e, and any coat needing added texture and definition.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"white-space: pre-wrap;\"\u003eHighly concentrated for professional use, with a recommended starting dilution of \u003cstrong style=\"white-space: pre-wrap;\"\u003e30:1\u003c\/strong\u003e.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"white-space: pre-wrap;\"\u003e\u003cstrong style=\"white-space: pre-wrap;\"\u003eWhy groomers love it:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul role=\"list\"\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan style=\"white-space: pre-wrap;\"\u003eCreates lift, volume, and enhanced coat texture\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan style=\"white-space: pre-wrap;\"\u003eStrengthens and supports the coat with Hydrolyzed Rice Protein\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan style=\"white-space: pre-wrap;\"\u003eImproves separation without heaviness\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan style=\"white-space: pre-wrap;\"\u003eIdeal for show preparation and competition grooming\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan style=\"white-space: pre-wrap;\"\u003eFor best results, pair with \u003cstrong style=\"white-space: pre-wrap;\"\u003eFraser Essentials “The Lift Spray.”\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Fraser Essentials Cannine Cosmetics","offers":[{"title":"250 ml","offer_id":54506636280113,"sku":null,"price":39.99,"currency_code":"CAD","in_stock":true},{"title":"1 Litre","offer_id":54506636312881,"sku":null,"price":119.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0670\/8350\/1873\/files\/The_Lift_Shampoo_1_litre_672x672_649b26b2-b1c3-46e6-9391-5af5b50bc7b6.webp?v=1781190865","url":"https:\/\/custom-paw.com\/products\/fraser-essentials-lift-shampoo","provider":"Custom Pet Boutique","version":"1.0","type":"link"}